Mar 7, 2009

Unusual Publicity.

The hull of U.S. Airways flight 1549 was recently towed through city streets to the site of the continuing investigation. What is interesting is that U.S. Airways has chosen not to paint out the company name and logo. Generally after an accident this is one of the first things that companies do to limit the damage to their corporate identity (see the China Airlines photo above for an example). I guess someone at U.S. Airways decided this event had a more positive spin?

U.S. Airways Flight 1549 Being towed to Harrison N.J. from Anthony Quintano on Vimeo.


keisha4 said...

Good publicity, I guess? Their pilot managed to save the lives of each and everyone on the plane.. and the accident wasn't because of any poor maintenance or pilot error.

So I guess going around town with "parading"the US Airways plane will bring positive feedback than negative.

viala said...

That's quite the towing rig... I count 16 axles altogether...? I suspect it was a fun job for the driver with all the attention and the motorcade etc... Something to tell the family and friends about for years to come ...